Why Calibrate?

1. Monitors display colors differently. Monitors don’t come color calibrated and their colors shift over time.
2. You can’t depend on your eyes. You can’t trust your eyes to adjust your monitor correctly. Factors such as fatigue and time of day effect how your eyes see color.
3. Image colors are not true to life. Often your photos don’t look right on your monitor– skin tones are off, whites aren’t pure, blues look cyan.
4. Unnecessary editing time. If your monitor isn’t displaying your photo’s true colors, you will waste unnecessary time editing .
5. Prints don’t match your monitor. With an un-calibrated monitor, the colors in your printed photos won’t match what you see on screen.