$4,433.04 excl. GST $5,098.00 *
$4,798.00 After $300.00 Cashback

SONY ALPHA A7R Mk III Body Normally $5,295.00 now $5,098.00 valid until 31/12/18
Cashback by Redemption
42 MP

42MP Full-Frame Exmor R BSI CMOS Sensor BIONZ X Image Processor&Front-End LSI 399-Point AF System&10 fps Shooting UHD 4K30p Video with HLG&S-Log3 Gammas 3.69m-Dot Tru-Finder...

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Product No. 1014053
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months
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Description

42MP Full-Frame Exmor R BSI CMOS Sensor BIONZ X Image Processor&Front-End LSI

399-Point AF System&10 fps Shooting

UHD 4K30p Video with HLG&S-Log3 Gammas

3.69m-Dot Tru-Finder OLED EVF

3.0" 1.44m-Dot Tilting Touchscreen LCD

5-Axis SteadyShot INSIDE Stabilization

ISO 102400&Pixel Shift Multi Shooting

Built-In Wi-Fi/Bluetooth, Dual SD Slots

USB 3.1 Gen 1 Type-C Port&PC Sync Port

Proving that speed, resolution, and video capabilities can all coexist, the Alpha a7R III Mirrorless Digital Camera from Sony is a versatile, high-performance camera characterized by not only its resolution, but by its multimedia versatility. Revolving around a full-frame 42.4MP Exmor R BSI CMOS sensor and updated BIONZ X image processor, the a7R III affords an impressive 10 fps continuous shooting rate along with improved autofocus performance for faster, more reliable subject tracking along with wide frame coverage. This updated Fast Hybrid AF System employs a combination of 399 phase-detection points and 425 contrast-detection areas for quicker acquirement of focus in a variety of lighting conditions, and also maintains focus on subjects more effectively. In addition to speed and AF, the processing improvements also help to realize greater image clarity throughout the sensitivity range from ISO 100-32000, which can further be expanded to ISO 50-102400. Video recording capabilities have also been extended for enhanced quality when recording UHD 4K video with the full width of the full-frame sensor, or when using a Super35 area and 5K oversampling to minimize moir‚ and aliasing. Additionally, benefitting both stills and video operation, the a7R III retains the 5-axis SteadyShot INSIDE sensor-shift image stabilization, which is now effective to minimize the appearance of camera shake by up to 5.5 stops.

In addition to imaging updates, the a7R III also sports a revised body design, which includes a 3.69m-dot Tru-Finder OLED electronic viewfinder for bright, clear, and realistic eye-level monitoring. A rear 3.0" 1.44m-dot tilting touchscreen LCD is also available for intuitive settings control and to better support working from high and low angles. For greater shooting flexibility, dual SD memory card slots are now featured, and a larger NP-FZ100 battery is also employed to achieve up to approximately 530 shots per charge when using the viewfinder. Suiting the camera's use in trying conditions, the magnesium alloy chassis and extensive weather-sealing also render the a7R III dust- and moisture-resistance

42.4 MP Exmor R BSI CMOS Sensor and BIONZ X Image Processor

Featuring a back-illuminated design, the full-frame 42.4-megapixel Exmor R CMOS sensor works with the BIONZ X image processor to offer high-resolution stills and video while minimizing noise and improving speed. This sensor structure works with gapless on-chip lens design and an anti-reflection coating, as well as eliminating the optical low-pass filter, to improve light collection and enhance detail. Also, the copper wiring layer dramatically improves data transmission speed for creating 14-bit, high-resolution 42.4-megapixel stills with a native sensitivity range from ISO 100-32000, which can be further expanded to ISO 50-102400. Also, it enables internal UHD 4K video recording with a wide dynamic range using the full width of the full-frame sensor. The BIONZ X processor also works in conjunction with a high-speed front-end LSI to realize faster processing times along with the ability to capture an impressive 15-stop dynamic range at low sensitivity values.

The sensor and processor combination also avails fast continuous shooting at up to 10 fps at full resolution, for up to 76 consecutive frames, and with full-time AF/AE when working with either a mechanical shutter or an electronic shutter. If shooting in live view mode, a continuous shooting rate of up to 8 fps is also possible.

Fast Hybrid AF System

An evolved 4D FOCUS sys

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